BUYLAND
Online store for home goods with catalog, filtering and full checkout script.
Development of the BUYLAND online store
Comprehensive NextPage e-commerce case: analytics, catalog structure, UX/UI design, development and technical preparation for SEO.
BUYLAND task
The project needed a full-fledged online store with convenient navigation in a large assortment. It was important to combine an expressive presentation of goods, a clear catalog and simple ordering on a smartphone.
Approach to e-commerce
We designed categories, product cards, search, filters, cart and checkout as a single script. Special attention was paid to the mobile version, the states of elements and the ability to independently manage goods and content.
Realized opportunities
- structured catalog and product cards;
- search, filtering and navigation;
- shopping cart and checkout;
- adaptive UX/UI design;
- CMS for assortment management;
- SEO structure of categories and products.
BUYLAND received a scalable e-commerce resource, ready to be filled with an assortment, advertising campaigns and search promotion.
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