BlocksphereBranding & Brand Identity / 2018
Blocksphere is a holding company that owns several innovational blockchain startups in US. A company creates innovative and breakout products in crypto and blockchain universe from scratch, slowly revolutionizing finance technology.
- Full company name: Blocksphere
- Website type: Company website
- CMS: WordPress
As many companies, present at blockchain market, Blocksphere had a strong demand for innovative and futuristic appearance design. Though for the sake of differentiation we had to avoid most common cliches like DNA, space, etc. As a result of long brainstorm we’ve came up with idea to put the inspiration and images of well known objects into an abstract geometric form that will create necessary emotional impact.
Right after the concept the identity drafts were released.
Identity was approved with customer at the first take, and then let us proceed with a styleguide for the website
Right after a style guide we jumped straight to UI/UX design. We’ve selected a fullscreen concept with background 3d widget as a symbol of futurism and technology.