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Marina Gabbana Event Group

Websites / 2016

Minimalistic and modern Site for wedding agency. As the wedding industry is the type of business that is easy to enter - there are really lot of unprofessional service providers on the market. So from the very beginning the main goal here was to identify Gabbana event group as professional and truly experienced creators of events of a special kind. The website included simple services pages, portfolio with filters, a build in blog and team section.

marinagabbana.com.ua
Credits:
  • Full company name: Marina Gabbana Event Group
  • Website type: Company website
  • CMS: WordPress

The color palette was picked to underline the luxurious and premium type of approach. Unlike the competitors who were using either marsala pantone tones or navy blue that used to be a trendy one couple of years back then – these gold & silver colors are truly timeless and appealing.

The homepage connect all the main info about the company, recent events and services provided by a company.

As the 53% of the overall traffic was mobile and tablet we took special care of mobile optimisation. All the pages fit perfectly to the modern gadget screens and are minimized for easy and fas view. Some of the content was simplified, and secondary elements were hidden for quickly browsing mobile users.

The build in blog was meant to display all the recent updates and help to highlight most important things in company life. Also the article pages are specifically optimized for SEO-purposes. All the content is divided by categories. The users can also look for interesting stuff using tags

The typography pick wasn’t random as well. Font were meant to stand for elegance and luxurious aesthetics.

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